Women’s feet change dramatically over time. They become flatter and wider not only due to aging, but genetics, hormonal changes and pregnancies can also play a big role. Many women will therefore experience foot pain and discomfort, as well as various deformities such as bunions and hammertoes. While these natural changes and the need for stylish yet comfortable women’s shoes is common knowledge within the footwear industry, women still struggle to find fashionable orthopedic shoes that keep their feet in great shape without having to compromise on style.
Soleni Shoes comes to the rescue of women who want both comfort and style. They offer a collection of fashionable and supportive footwear which has been developed around the natural shape and anatomy of a woman’s foot. Soleni Shoes has incorporated three innovative orthopedic features into their footwear; a wider toe box which allows for less restriction and more natural movement in the forefoot, a deep heel cup that provides extra comfort and support in the heel, and arch support which is vital for overall pressure distribution and balance. While almost all orthopedic shoes look boxy and clunky, Soleni shoes are fashionable and stylish thanks to their midsoles having built in orthopedic support.
Through Kickstarter, Soleni Shoes is launching two styles; the Ruth and the Marie. Ruth is a Mary Jane-style flat for everyday wear and is available in 4 colors (black, mustard, snakeskin, cognac). The exclusive new style Marie is available to backers who order 2 pairs of Soleni shoes and is a similar Mary Jane style office flat with an asymmetric Velcro strap and it comes in 3 colors (black, cognac and pebble). Both styles come in women sizes 6-11 and each pair comes with three different insoles offering a slightly different fit for daily needs and occasions.
Soleni Shoes produce their footwear in partnership with a small factory located in Leon, Mexico. This family-owned factory focuses on quality, detailed artistic craftsmanship and sustainability. Soleni has also partnered with a Mexican tannery that has a Leather Working Group certification. This certification guarantees high quality sustainable leather made from hides which would otherwise have ended in the landfill.
Lindsey Carmichael is the CEO and founder of Soleni Shoes. She is an experienced orthopedic physician assistant who has seen many female patients with recurring foot complaints struggle to find supportive footwear. As the heart behind the brand, Lindsey not only focuses on empowering women by allowing them to be themselves both in style and freedom in movement, but she is also committed to building a conscious brand that addresses the needs of the planet without compromising the durability and longevity of their products. Through Kickstarter Soleni Shoes is inviting you to become a backer of their brand. You can find more details about their innovative footwear and the amazing rewards on offer for supporters on their Kickstarter page here: https://www.kickstarter.com/projects/solenishoes/soleni-shoes