The updated digital marketing solutions include geo-search SEO capabilities that are activated when potential customers are searching for local restaurants that offer meal delivery, reservations, or curbside pickup. The directory comes up at the top of their search results so customers looking for quick service can easily choose the type of food they want.
More details are available at https://www.themarketplate.com
The announcement will be of interest to restaurant owners in Pittsburgh and the surrounding areas who are seeking alternatives to costly online delivery companies. The goal is to enable local restaurant owners to maintain their profit margins and grow their businesses.
Many restaurants make deals with third-party online ordering companies whose financial stipulations and terms of service are not sustainable over the long term. Restaurant owners are required to pay up to 20% to 30% commissions on each sale. These partnerships can be risky for small, local establishments because they can lead to shrinking profit margins and can disturb customer loyalty.
The Market Plate offers two independent services to local restaurants – membership in the directory and the “Own Your Order” online ordering service. Directory members have a customizable profile page with hyperlinks to their website and social media pages. Members will also have access to many marketing opportunities and a local, private restaurant-goers’ Facebook group in excess of 22K members..
The “Own Your Order” online ordering system allows members to make use of commission-free takeaway, in-house reservations, and home deliveries. There are two categories of membership packages – free basic and monthly low-cost. Both packages can be canceled at any time. Annual subscriptions are available at a 33% discount.
Members with profile pages enjoy many benefits, including the ability to be listed in ten menu categories, receive direct customer inquiries, display customer reviews, and design their own QR codes. Restaurant owners can also use the directory to inform their customers of upcoming events.
A spokesperson for the company has said: “The Market Plate ‘Own Your Order’ is our way of giving restaurants full control back on their online ordering. Stop paying 20% to 30% to the third-party online ordering services just to make a sale.”
Interested parties can find more details at https://www.themarketplate.com/blog
The Market Plate
The Market Plate
525 Orchard Ave